In New York
Valid until February 9, 2021
During the past week we have met several times to know more about ACME and its vision to tailor the best strategy for this project.
We are enthusiastic about working with you on this PPC campaign for your sneaker store.
Our main objective for this campaign is increasing traffic via Google Ads and improve SEO for ACME, so the store and products are more visible. And, of course, increasing ARPU.
To achieve this, we will work on a process. Steps will be part of a strategy for the future.
We need to take the following steps to achieve success.
We will review all the positioning keywords of your website to find the best value ones.
To improve performance as well as return and efficiency, we need to review your competitors to find out how they are investing and their behaviour on Google.
One of the key parts of this project will be an store review. This will lead to some optimizations for better conversions. Texts, images, load times and even UX will be checked on this stage. This is optional and will require additional developer hours at 100$/hour rate.
Once all the abovementioned stages are done, we will configure and start the Google Ads (formerly Google Adwords) PPC campaign to increase sales and ARPU (Average Revenue Per User).
|Google Ads (recommended per month)||1||6,000.00||6,000.00|
Before the project starts, payment of 50% of the amount shall be made by transfer on the invoice date. Upon delivery of the first final version of the website, 25% of the amount shall be paid by transfer within 30 days of the invoice date. After the loading tests and resolution of any production issues, the remaining 25% shall be due within 30 days of the invoice date.